Discover Our Work

Our Services Realized and the Vision Driving IGNITE

Discover IGNITE's global business achievements, our vision, and learn about the roles and responsibilities of our team members.

Introducing Our Roles

Learn how members in various roles grow and contribute to delivering our seamless, borderless global marketing solutions.

Empowering Every Voice in a Flat Environment

Many traditional Japanese companies still rely on a top-down structure where planning and service development are driven solely by management. While this top-down approach can shield junior staff from bearing full responsibility (as superiors hold it), it often means regular employees lack autonomy and must simply execute directives from above.

It's no exaggeration to say that a lack of autonomy can dampen work motivation and slow down skill development.

At IGNITE, we cherish a flat environment where every team member's opinion is valued, regardless of their position. Members from all roles contribute ideas from their areas of expertise, collaboratively creating services and fostering talent development and motivation. We believe this collaborative approach is fundamental to how a successful organization should operate.

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Key Roles at IGNITE

Director

As the lead on global marketing projects, the Director acts as the liaison between the client and team members, driving the project forward. They maintain a comprehensive view of the project, flexibly adapt to client needs, and focus on delivering results.

marketer

Marketers address client challenges and goals by conducting market research and analysis to strategize effective marketing initiatives. Working closely with Directors, they need sharp insight to identify core client issues and devise solutions.

translator

Translators are responsible for translating content into the client's target languages. This goes beyond literal translation; our translators understand cultural nuances and linguistic features, carefully crafting appropriate expressions to deliver truly localized content.

content creator

Content Creators develop materials like blog posts from the perspective of the global target audience, focusing on lead generation, engagement, and conversion. They leverage diverse viewpoints to conceive and produce content designed for maximum impact.

engineers

When marketing initiatives require new system development, Engineers step in to build them. This role demands both the creativity to design systems that meet client needs and the precision to ensure they function flawlessly.

What We Achieve

What does IGNITE deliver to clients through its business? Here, we detail our service offerings.

Delivering Seamless, Cross-Border One-Stop Service

Marketing is the core of IGNITE's business. We leverage this core competency with a focus on the 'global' aspect, specializing in international marketing.

We prioritize two key elements in our global marketing operations: First, breaking down national and linguistic barriers – moving beyond distinctions like "Japanese" or "foreign". Second, providing all necessary global marketing services comprehensively, as a one-stop solution.

By integrating these two principles, we provide complete, end-to-end support for clients aiming to market internationally.